Ecommerce Manager - Health and Wellness - £55,000

Blu Digital

📍London Area, United Kingdom
Posted May 23, 2026

Job Overview

Position

Ecommerce Manager - Health and Wellness - £55,000

Company

Blu Digital

Location

London Area, United Kingdom

Work Type

On-site

Job ID

li-4412251929

Job Description

Are you ready to join a fast-growing consumer brand and play a key role in scaling its DTC ecommerce function? We’re hiring an Ecommerce Manager to support the growth of a high-performing Shopify channel, owning day-to-day trading, retention, onsite optimisation, and subscription performance. Based in London (hybrid), this is a hands-on role with strong visibility and progression potential within a scaling business.

In this role, you’ll manage day-to-day ecommerce operations, execute the trading calendar across launches and promotional activity, and support retention initiatives to improve repeat purchase and customer lifetime value. You’ll work closely with internal teams, developers, and external partners to optimise onsite performance, improve UX and conversion, and drive commercial growth through data-led decision making. You’ll also be responsible for weekly reporting and identifying opportunities across customer journeys and site performance.

To be successful, you’ll have ecommerce or DTC experience, ideally within a consumer-focused brand, alongside strong Shopify knowledge and a hands-on approach to trading and optimisation. Exposure to subscription models is highly desirable, alongside a commercial mindset, strong organisation, and the ability to thrive in a fast-paced environment. This is an excellent opportunity to join a purpose-led, high-growth brand where you can make a genuine impact.

Ecommerce Executive / Ecommerce Manager / DTC Executive / Shopify / Subscription / Ecommerce Trading / London role

Interview Prep

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Key Skills

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Practice Questions

💡Technical Questions (3)
  • 1.How do you approach managing and optimising a Shopify store's trading calendar to balance promotional activity with full-price sales?
  • 2.Can you explain your process for identifying and fixing a drop in conversion rate on a DTC health and wellness site?
  • 3.What key metrics would you track to evaluate the health and performance of a subscription model, and what levers would you pull to improve them?
🎯Behavioral Questions (3)
  • 1.Tell me about a time you implemented a retention initiative that significantly improved repeat purchase rates.
  • 2.Describe a situation where you had to work closely with developers and external partners to improve onsite performance. How did you manage the collaboration?
  • 3.Give me an example of a time you used data to change your trading strategy in a fast-paced environment.
🧩Situational Questions (2)
  • 1.You notice a sudden spike in subscription cancellations over the past two weeks. What immediate and long-term steps do you take?
  • 2.You are launching a major new health product next month. Walk me through how you would prepare the Shopify site and the trading strategy for launch day.

Resume Keywords

Make sure these keywords appear on your resume

ShopifyDTCEcommerce TradingRetentionSubscription ModelsOnsite OptimisationCustomer Lifetime ValueUXConversion Rate OptimisationData-ledHealth and Wellness

Interested in this position? Apply directly on LinkedIn.

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