E-commerce Manager

No Relocation Assistance Offered

Job Number #173021 - Singapore, Singapore, Singapore

Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Ready to drive significant impact and contribute to our mission of "Making More Smiles" across Singapore? If you're a results-oriented professional with strong expertise in online sales, then consider this exciting opportunity as an eCommerce Manager at Colgate-Palmolive. This role is pivotal in accelerating growth, achieving key performance indicators, and ensuring our valued Colgate-Palmolive products reach an even wider customer base.

Key Responsibilities:

• Collaborate closely with the eCommerce team and cross-functional departments to identify and prioritize growth strategies for Singapore, while ensuring cohesive consumer journeys


• Conduct in depth analysis of platform trends, consumer behaviour and campaign performance to continuously optimize strategies and maximize sales


• Manage end-to-end planning and execution of promotional activities and marketplace accounts across Singapore


• Partner with e-distributors and e-retailers in Singapore to ensure flawless execution of strategic plans to support business growth in Singapore


• Work with customers to establish Joint Value Plans (JVPs) aligned with company and eCommerce channel strategies, and monitor monthly eCommerce performance.

+ Actively participate in and present during Quarterly Business Reviews with eCommerce customers. Facilitate updates and training with cross-functional teams to ensure clear understanding of customer plans and strategies.
+ Optimize the Go-To-Market (GTM) strategy, including quarterly activity grid planning, development, and deployment. Effectively collaborate with cross-functional teams for eCommerce activations.
+ Ensure clear communication of account promotion plans, terms and conditions, and spending plans.
+ Manage customer-level execution, negotiation, and engagement.
+ Maintain expense spending within budgetary allocations and policy guidelines.
+ Provide monthly data on initiatives, pricing, distribution, and competitive activity

Day-to-Day Activities:

• Develop, orchestrate and execute shopper activities and promotional plans.


• Drive sustainable growth in shopper penetration and conversion rates to consistently meet or exceed Net Sales targets.


• Conduct rigorous weekly performance audits to capitalize on successes and pivot strategies for continuous improvement.


• Synthesize sales metrics and demographic data to decode market trends and consumer behavior.


• Monitor weekly performance closely to identify areas of success and improvement strategies.


• Analyze data to understand sales performance and demographic trends.


• Maintain close collaboration with respective account managers to maximise brand visibility across platforms.

Required Education and Experience:

• Business-related degrees or a Marketing degree.


• Minimum 4 - 6 years in eCommerce, digital marketing, or online retail with a minimum of 2 years of hands-on experience managing TikTok shop/marketing is essential.


• Prior experience with FMCG (Fast-Moving Consumer Goods) is highly preferred


• A demonstrated history of delivering high-impact marketing solutions and meeting KPIs.

Essential Skills and Competencies:

• Deep expertise in Shopper & Consumer Marketing and Digital Strategy.


• Strong proficiency in priority setting, project planning, and flawless execution.


• Adept at Strategic Account Management and building collaborative internal/external relationships.


• A proactive problem-solver with a consumer-centric mindset.

Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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