DIRECTOR OF SALES

Director of Sales – USA

*ANIA HAIE | Fashion Silver Brand Jewellery*

Dallas, TX (or flexible within the US)

About ANIA HAIE

ANIA HAIE is a global, trend-led silver  jewellery brand with offices in Dallas, London, and Shenzhen.

We’ve built a strong international presence — and now we’re focused on accelerating our growth across the U.S.

This is where you come in.

The Role

We’re looking for a commercially driven, hands-on Sales Director to lead and grow our U.S. wholesale business.

You’ll be based in Dallas and take ownership of expanding the brand across:

• Independent jewellers


• Premium boutiques


• Leading department stores


• Multiples


• Online channels

This is a high-impact role with real autonomy — perfect for someone who wants to build a market, not just manage one.

What You’ll Be Responsible For

Driving U.S. Growth

• Own and deliver wholesale revenue targets across the United States


• Identify new opportunities, markets, and retail partners


• Expand ANIA HAIE and AURELIE GI's footprint across key regions

Building Key Accounts

• Develop strong relationships with top jewellery and fashion retailers


• Grow existing accounts while opening new doors


• Position ANIA HAIE and AURELIE GI as a must-have brand in-store

Hands-On Sales

• Lead from the front — prospecting, pitching, negotiating, closing


• Represent the brand at major trade shows (JCK, RJO, APP, etc.)


• Manage and motivate a network of sales reps and in house team.

Commercial & Market Insight

• Monitor sell-through, product performance, and trends


• Provide feedback on pricing, assortment, and merchandising


• Act as the voice of the U.S. market internally

Global Collaboration

• Work closely with teams in the UK and Shenzhen


• Align sales activity with product launches and marketing campaigns


• Help shape the global growth strategy

What We’re Looking For

• 8-10+ years in jewellery, fashion accessories, or lifestyle brands


• Strong experience in wholesale / B2B sales


• Proven ability to grow accounts and

hit revenue targets

• A strong network across U.S. independents, boutiques, or department stores


• A hands-on, proactive mindse

t
— someone who makes things happen

Bonus if you have:

• Trade show experience (JCK or similar)


• Experience in fast-growing or international brands


• Familiarity with CRM / sales tools

What’s On Offer

• Competitive base + commission (

OTE $100K–$120K
)

• The opportunity to own and build the U.S. market


• A fast-paced, entrepreneurial environment


• Real visibility with global leadership

Why This Role?

This isn’t just another sales leadership role.

• It’s a chance to take a globally recognised brand and scale it across the U.S. — working with top retailers and shaping how the brand grows in one of the most important markets.