Digital Marketing Manager

Meow Mart

📍Kochi, Kerala, India
Posted May 22, 2026

Job Overview

Position

Digital Marketing Manager

Company

Meow Mart

Location

Kochi, Kerala, India

Work Type

On-site

Job ID

li-4416794884

Job Description

Company Description

Meow Mart, headquartered in Cincinnati, Ohio, is a trusted retail company dedicated to delivering quality products for pet owners. Known for its customer-centric approach, Meow Mart strives to meet the diverse needs of pet enthusiasts. The company is committed to providing a wide variety of pet supplies, ensuring both customer satisfaction and care for pets. Meow Mart continues to focus on building meaningful relationships with its customers and community.

Role Description

This is a full-time on-site role for a Digital Marketing Manager based in Kochi. The Digital Marketing Manager will oversee the planning, execution, and optimization of digital marketing campaigns to enhance brand visibility and drive online traffic. Day-to-day tasks include managing social media platforms, designing and implementing lead generation strategies, analyzing web analytics, and collaborating with cross-functional teams to achieve marketing goals.

Qualifications

  • Proficiency in Social Media Marketing and Lead Generation strategies

  • Strong expertise in Digital Marketing and general marketing practices

  • Hands-on experience with Web Analytics tools and interpreting data for strategic decision-making

  • Excellent project management, collaboration, and communication skills

  • Ability to drive innovative digital campaigns with measurable results

  • Bachelor's degree in Marketing, Business, or a related field is required

  • Experience in e-commerce or retail industry is an advantage

Interview Prep

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Key Skills

Required:
Preferred:

Practice Questions

💡Technical Questions (3)
  • 1.How would you design a lead generation strategy for Meow Mart that converts our social media followers into loyal, purchasing pet owners?
  • 2.What web analytics tools and key performance indicators (KPIs) would you track to measure the success of a digital campaign aimed at increasing online traffic for our pet supplies?
  • 3.Meow Mart wants to launch a new line of eco-friendly cat litter. How would you execute and optimize a digital marketing campaign across our social media platforms for this launch?
🎯Behavioral Questions (3)
  • 1.Tell me about a time you had to collaborate with cross-functional teams to launch a digital campaign. How did you ensure alignment and meet your marketing goals?
  • 2.Describe a situation where your web analytics data contradicted your initial marketing assumptions. How did you handle it, and what was the outcome?
  • 3.Give me an example of a time you managed a complex digital marketing project from planning to execution. How did you keep everything on track?
🧩Situational Questions (2)
  • 1.You notice a sudden drop in online traffic and lead generation from Meow Mart's social media channels despite consistent posting. What immediate steps do you take?
  • 2.The product team wants to promote a premium dog food brand, but the cross-functional sales team insists the audience in Kochi is highly price-sensitive and won't convert online. How do you approach this conflict?

Resume Keywords

Make sure these keywords appear on your resume

Social Media MarketingLead GenerationWeb AnalyticsDigital CampaignsCross-functional CollaborationBrand VisibilityOnline TrafficE-commerceRetail MarketingProject ManagementData-Driven StrategyPet Industry

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