Copywriter

HealthKart

📍Gurugram, Haryana, India
Posted May 21, 2026

Job Overview

Position

Copywriter

Company

HealthKart

Location

Gurugram, Haryana, India

Work Type

On-site

Job ID

li-4413672974

Job Description

Responsibilities:

  • Write crisp, catchy, and persuasive copies including taglines for website banners, emailers, and social media posts

  • Create engaging content for a wide variety of products across multiple platforms

  • Ensure strong grammar, spelling accuracy, and language quality

  • Collaborate with designers to integrate content effectively into creative assets

  • Quickly understand campaign objectives and deliver content accordingly

  • Manage multiple projects while meeting short deadlines

  • Ideate and execute organic social media campaign concepts

  • Write copies for Apps, Web Push Notifications, Emailers, Landing Pages, etc.

  • Create ad copies for Facebook and Google campaigns

  • Be comfortable writing long-form content including SEO articles, blogs, mailers, and marketing copies

Skills Required :

  • Excellent written and verbal communication skills in English

  • Creative thinking and storytelling ability

  • Strong attention to detail

  • Understanding of digital marketing and social media trends

  • Ability to multitask and work in a fast-paced environment

  • Basic understanding of SEO and performance marketing content is preferred

Interview Prep

AI-powered insights to help you prepare

Key Skills

Required:
Preferred:

Practice Questions

💡Technical Questions (3)
  • 1.How do you adapt your writing style when creating a short, punchy push notification versus a long-form SEO blog for a HealthKart product?
  • 2.Can you explain how you incorporate SEO and performance marketing principles into your copywriting without making it sound robotic?
  • 3.What is your process for writing ad copies for Facebook and Google campaigns that drive actual conversions?
🎯Behavioral Questions (3)
  • 1.Tell me about a time you had to manage multiple copywriting projects with very short deadlines. How did you handle it?
  • 2.Describe a situation where you had to collaborate closely with a designer to integrate your copy into a creative asset. What was your approach?
  • 3.Give me an example of a time you quickly understood a new campaign objective and delivered content that hit the mark.
🧩Situational Questions (2)
  • 1.You are tasked with ideating an organic social media campaign for a new line of protein supplements. The campaign needs to drive engagement and educate the audience. What is your concept and copy approach?
  • 2.A performance marketing manager tells you that your Facebook ad copy for a weight-loss product isn't converting, and you have only two hours to rewrite it before the campaign goes live. How do you tackle this?

Resume Keywords

Make sure these keywords appear on your resume

Persuasive copywritingSEO articlesSocial media campaignsPerformance marketingEmailersPush notificationsAd copiesCross-functional collaborationFast-paced environmentLong-form content

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